- Black Fitted shirt by Guide London - Camel stripe pattern throughout, Contast Cuff and Neck in Camel - Double Cuffed - Cufflinks included - 100% Cotton A Guide London shirt is not just any shirt. A Guide London shirt is made with expertise, focusing on quality fabrics, fit and fine detailing. The finished product is superbly priced and is perfect for both casual nights out on the town or smart occasions. Team it up with any denims, trousers or suits and see the results for yourself.